UI designers— UI stands for user interface. UI designers are majorly good at designing. They have a keen sense for colours, typography, etc. As a UI designer, you are necessarily required to know tools like Adobe Photoshop, Illustrator, in design etc. You would require to create mock-up designs for interfaces which comes out of the Digital world in which the User Interface of a product is the product. UI designers traditionally are experts in designing machine to human interfaces. The adage "Form Follows Function" is the operating principal in UI Design. With regard to websites, UI Design is more synonymous with front-end development, i.e., managing complex information, tasks and workflows and distilling it into screens and flows that are intuitive and make something complex appear simple. In essence, UI Design represents the intersection of programming and design.